About Insight

Connecting teams-rafiki.png

Our team has over 25 years of experience in providing B2B SaaS products, and we’re committed to using our expertise to find innovative solutions to deeply entrenched problems.

We’ve successfully helped teams large and small move from in-house, install-based software and spreadsheets to modern, custom-built SaaS applications.

BespokeSoftware_AboutPage-01.png

Our mission

Our mission is to provide industry-leading services that enable organisations to gain control of their information and explore new avenues for its use.

We’re passionate about building applications that are secure, intuitive, flexible and closely tailored to the users’ bespoke needs by using modern software application technologies and processes.

 
Algorithm design_AboutPage-01.png

Our team

Based in Edinburgh, Scotland, we’re a lean team of computer scientists and physicists determined to prove that bespoke software development can be flexible and built to last, and doesn’t have to be constrained by the limitations of traditional enterprise software.

Our team is committed to building great software and aligning it closely with your business processes, rather than the other way around.

 

Our story so far

Founded in 2015, we grew organically around a data consulting project that grew into a software application for a large public sector organisation. Pulling together a myriad of disparate data sets from multiple sources into a single coherent application, we enabled the organisation to produce advanced cost and benefit estimations for detailed business case production.

The resulting application quickly moved from prototype to production, and is now being used by multiple areas of the organisation and their associates. Our team has grown as a result of this success, allowing us to support this organisation and many more.

 

Our values

Co-workers-rafiki.png

Be real

Whenever we communicate, internally or externally, we aim to be open and straightforward in order to build trust. We value practicality over bureaucracy. Honesty over artifice. We strive to impress without exaggeration or embellishment. Go the extra mile and be proud of your work, but always be real.

Programmer-rafiki.png

Do great work

We believe in walking the walk – working hard to complete tasks and considering the best ways to approach them. Don’t over-engineer, but don’t just tick the box. Keep long-term goals in mind, but remember the problem in front of you. Be practical. Be realistic. Get it done.

Data report-rafiki.png

Never stop learning

We all have something to learn. By being driven to figure out how to overcome problems for ourselves, but asking for help when needed, we can improve our skills and the way we work. Be humble, foster a growth mindset, and keep learning.

Data points-rafiki (1).png

Challenge assumptions

‘Why?’. A simple question that can have a significant impact. Don’t be afraid to ask questions, challenge the status quo, and explore new ways to deliver value. Start with why and see where it takes you.

Team-rafiki.png

Work together

Collaboration is the key to a well-functioning team. Being open and transparent with each other helps us to communicate and work efficiently. Support your teammates, take feedback on board, and be kind.

Going up-rafiki.png

Nurture excellence

We are committed to developing our team members and nurturing excellence. This means hiring for potential, not just experience. While mentorship and feedback play a vital role, we also look to inspire our people by offering them freedom and independence. Having a true sense of ownership over our work drives us to take responsibility and continually improve.